7 Reasons Why You Need A Digital Business Card
Even today, professionals and entrepreneurs mostly share their contact information through printed business cards. Printed business cards when well designed have a charm. But there is much more to a digital business card. Not only is it impressive but it has many more advantages.
As digital technology evolves and almost everyone has an online presence, it makes sense that having a digital business card is more imperative. In fact, it is the future!
But what exactly is a digital business card? And what does it actually do? In this article we'll break down why you need a digital card and who knows… by the end we might just convince you to switch from your traditional paper cards!
7 Reasons Why You Need a Digital Business Card
1. Share contact information quickly and easily
The main reason business cards exist is to share information.
With paper cards you should always carry some with you to give your details. But this simple exchange does not necessarily mean that your phone and address on the card end up in the other person's phone contacts. It is very likely that your business card will end up in a pile with other business cards and be forgotten or simply thrown away.
After all, in today's digital age, it is more likely that someone will find the phone or the professional they need by searching on the internet than from a card. Do you do this too? But if your details were already ready and transferred digitally to your customers' phones, wouldn't things be different?
Instead of the classic printed card, share a digital business card. When the digital card comes into contact with an NFC-enabled smartphone, the information registered on the card is automatically stored in the mobile's contacts. This way, you are sure that your information will be stored on your customer's phone and not in some desk drawer.
2. Add as many links as you want
A business card usually only contains your basic information - your name, company, position, email and phone number. It may also include one or two links such as your site or your social media profiles. But this is it. If you try to add more information, you risk cluttering your business card with information that no one may ever read, and you'll definitely make it less presentable!
This is not a problem if you have a digital business card. Instead of listing one-by-one links on your card, you can use a QR code or URL that points to your page, your social media profiles, or wherever else you like. That way, your customers can navigate with one click to all of them.
Do you really think that if your links are printed on the classic paper card there is a chance that someone will manually type them in to enter?
3. Have all your information in one place
As we mentioned above, in a digital business card you can add any link you want, whether it is your website, google map or your social media.
For example, if you own a restaurant and want to direct customers to it, you can add a Google Maps link to your digital card. That way, when your customers are looking for lunch or dinner, all they have to do is look at your card and click on the link that will take them straight to your restaurant. Great, isn't it?
4. Update Your Contacts Immediately
Another advantage of digital business cards is that you can instantly update your information without having to print new cards. All you need is internet access or an app on your mobile phone. Make your changes and all your details are automatically updated even to those who have already saved them!
For example, let's say you lost your phone and need to get a new number. Of course, you don't want someone who already has your phone calling the old number. By simply updating your details on your digital business card, you can ensure that calls are always made to the correct number.
5. They are economical
We all want our cards to "ooze" quality and professionalism. However, such a thing is costly. Or to put it another way, every time you give your card, you pay it.
Για παράδειγμα, ας υποθέσουμε ότι χάσατε το τηλέφωνό σας και πρέπει να πάρετε έναν νέο αριθμό. Φυσικά, δεν θέλετε κάποιος από αυτούς που έχει ήδη το τηλέφωνο σας να επικοινωνήσει στον παλιό αριθμό. Με την απλή ενημέρωση των στοιχείων σας στην ψηφιακή επαγγελματική σας κάρτα, μπορείτε να διασφαλίσετε ότι οι κλήσεις θα πραγματοποιούνται πάντα στον σωστό αριθμό.
Conversely, if you have a digital business card, you don't need to print a new batch of cards. All you need to do is make a few changes to your details from your computer or mobile and you're good to go.
Additionally, if you are using a page linked in your social media bio or a link shortcut, you only need to make changes to the links on the affected pages. You don't need to edit your card at all.
6. It is environmentally friendly
In addition to saving money, with the digital business card, you also save some trees. When you're not printing your business cards, you don't need to buy paper, which is usually created from freshly cut trees.
If you look at the desks of many professionals, you will probably find that most of them have stacks of unused business cards stored somewhere. These cards are just sitting there gathering dust and will probably for whatever reason be thrown away at some point.
Imagine the millions of trees that have been cut down and all the other resources that have been used to provide tons of paper for business cards. We can reduce this waste by reducing our reliance on printed business cards.
Clearly with a digital card all the above problems do not exist!
Of course, there is the option for a professional digital card to be in physical form (usually plastic). But the advantage is that you can use this one card an infinite number of times. Always have it with you to provide your details. The customer simply swipes their NFC-enabled smartphone over your card and that's it! The card remains with you to be used by the next person while your details are stored on the customer's device.
7. You can get more creative
Space is limited on a printed business card. The size of 7x5 cm (or depending on the card) of these business cards can convey little information. Even if you have two sides to a card, you are limited when designing it. Moreover, you can only put text and images in it.
With a digital card, you're only limited by your imagination when designing it. In addition to links and QR codes, you can add videos, a portfolio with a sample of your work, hours, a map with your location, and more.
You're also not limited by space, because you can easily use a smartphone's zoom function to add small details to your card. For example, you can create a large, high-resolution business card that displays your general contact information when you zoom out. But when you zoom in, you can use this space to display your portfolio, full address, or any other data you want to add.
Is it time to change your business cards?
With all these benefits, maybe it's time to get a digital business card. It's really easy to create (you can read about it here) and you can make it however you want. You put in elements that reflect your business and personality. With digital cards you unleash your creativity, you have the ability to change your details at any time, either because something has changed or because you've changed your mind! Of course, we don't need to mention the abundance of information and links that you can enter!
You can have some cards printed for some who appreciate traditional ways of communication. But if you want to be in the future then getting a digital business card is probably a must!
If you don't know how to make your own digital business card you can start here. If you have any question we will be happy to contact us so we can solve it for you. We love businesses and want to see them grow.